Ricky Ybarra, founder of NovyxRICKY YBARRA / FOUNDER + BUILDER

ONE PERSON ON THE HOOK

Hi, I’m Ricky.
I’ll build your site.

I design, build, test, and hand over every Novyx site. The same person who reads your reviews writes the page, checks the mobile form, and answers your email.

13.6smy old site
2.3safter rebuilding it
1person start to finish

MEASURED, NOT CLAIMED

How long a customer waits to see the page.

The longer the bar, the longer the wait. Each one grows as fast as that page showed its main content on a phone, at five times real speed.

  1. My old siteBefore I rebuilt it

    13.6s

  2. A typical contractor siteMedian of 2,187 Tennessee trade sites I measured

    8.1s

  3. This siteAfter I rebuilt it

    2.3s

Largest Contentful Paint, mobile, Google PageSpeed Insights. These are my own sites and a survey; your result will depend on your site.

WHY THIS BUSINESS EXISTS

Good work should be easy to recognize.

My engineering background makes me ask a lot of practical questions. Can a customer find the right service? Can they contact you on a phone? Does the site explain why your work matters? Those are the details I spend time on.

I learned the personal side by building a college recruiting platform on nights and weekends, by myself. When you own the whole system, small failures cost your time and reputation. That is why the process stays direct and the handoff stays yours.

A SHORT PATH TO HERE

Four places. One useful thread.

  1. 01

    Nashville

    Grew up around owner-run local businesses.

  2. 02

    Butler

    Played Division I soccer and learned to work inside a system.

  3. 03

    UT Knoxville

    Studied Industrial and Systems Engineering: find, measure, improve.

  4. 04

    San Francisco

    Builds every Novyx website personally.

THE WORKING METHOD

Find. Measure. Fix. Prove.

That loop shapes the audit, the build, the mobile checks and the launch-day tests. It also keeps opinions from turning into claims.

APPROACHABLE BY DESIGN

Send the site. I will be the person who reads it.

Tell me what you like, what bothers you, or what you wish the site did better. You do not need to know the design terminology.

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